Recognising that customers are increasingly price-conscious, Sainsbury's focus on making healthy food affordable, while inspiring customers to cook, and at Sainsbury's Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsbury's work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsbury's are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

Sainsbury's goal is to offer customers high-quality food at decent prices and, as a leading UK food retailer, Sainsbury's are committed to being "Best for food and health."

However, rather than just talk healthy, Sainsbury's approach is to actively encourage and inspire customers to eat healthy and balanced diets by promoting healthy-eating and active lifestyles.

Nonetheless, at the new Sainsbury's Online Store, you'll find not only a range of healthy-eating alternatives, but also everything for your home and garden too; there's really never been a better time to shop Sainsbury's!

If you're shopping for groceries at Sainsbury's, then it's good to know that Sainsbury's have a long and established history of supporting British farmers.

However, Sainsbury's believe this is about more than simply stocking British farmers' products. It's also about working closely with UK farmers to raise their capability and skill levels, and thus empowering them to continue supplying Sainsbury's for the long-term.

Where possible, Sainsbury's aim to source British and Sainsbury's offer a variety of products that are 100% British all year long. For other types of seasonal produce, Sainsbury's aim to stock the best of British in season and, in some cases, to secure supplies, Sainsbury's purchase an especially large portion of the British crop.

Sainsbury's commitment to providing great-tasting, affordable British produce means being able to provide customers healthy products when they are at their very best. In fact, during the 2008-2009 British season Sainsbury's sold more British apples and pears than any other supermarket we purchased 45% of all tomatoes grown in the UK and purchased over 23% of the British strawberry crop.

Tu Solid Oak 4 Aperture Frame
Treasure your memories and keep them on display in this Tu Solid Oak 4 Aperture Frame. This photo frame allows you to put 4 of your favourite snaps on display at all times. The frame comes with a cream mount and can be hung on the wall - all wall fixings are included.

Peppa Pig Push and Go Beach Buggy
Fans of the hit children's television show Peppa Pig will love this Peppa Pig Push and Go Beach Buggy! Take Peppa and her family out for the day on a fabulous beach adventure. The bright maroon buggy contains Peppa, Mummy and Daddy Pig and George, plus a picnic hamper on the back for their day out. Push the car down and watch it go! The buggy is complete with music, lights and sound effects from the show for added fun. Requires 3 x AAA and 3 x LR44 batteries (not included). Suitable for kids aged 18 mont

Sylvanian Applewood Cottage (New Starter Home)
Applewood Cottage is the ideal starter home for your Sylvanian Families. This set includes one Farthing Dog Sister figure, one Applewood Cottage, one stove, one table, two chairs and one ladder. Suitable for ages four and up.

Rowlinson Winchester Arbour
Create a beautiful, relaxing sanctuary in your garden with this handsome Rowlinson Winchester Arbour. An arbour is the perfect setting for picnics, gatherings, barbecues or simply somewhere quiet for a read or enjoying the fresh air. The compact design gives the structure a cosy, welcoming feel and the hinged seat lifts for extra storage space, while the solid metal roof provides both shelter and shade. Made from sustainably sourced timber and metal, this attractive arbour is pressure treated for longevity and har

Mega Bloks True Builder Deluxe Brick Tub
The Mega Bloks True Builder Deluxe Brick Tub is a 500 piece playset with endless possibilities! Kids will love building dinosaurs, spiders, trains, planes and all sorts from these fabulous, multi coloured micro blocks. Kids will be creativity inspired by the set, as the only limit is their own imagination. The set comes with instructions for 26 building ideas to start them off, and the handy storage tub makes tidy up time quick and easy. The tub's lid is perfect for building on and makes a great display pl

Apple iPod Nano 8GB Yellow
Apple is the market leader when it comes to making MP3 players and the iPod Nano is its largest flash memory player. With a huge 8GB of space - enough for up to 2,000 songs - its sleek design makes it a comprehensive and fashionable way to listen to your tunes on the move. And with Apple, you get a load of bizarre extras you never knew you needed, from being able to rotate the screen by turning the Nano on its side to shuffling your play list by giving it a good shake! The Nano also has a 'Genius' function

LG 32" 1080 Digital LCD TV
This attractive, high-gloss, black TV has the functions to match its form. HD 1080p-ready and with built-in Freeview, it also has a Twin XD Engine. With resolution of 1920 x 1080, a contrast ratio of 80,000:1 and a 5ms response time, it delivers images of superior quality, colour and sharpness. The combination of 24p Real Cinema, Clear Voice and Invisible Speakers with SRS TruSurround XT makes watching films a cinematic experience. Intelligent Sensor automatically adjusts the brightness, sharpness, colour

LEGO City Front-End Loader
LEGO City is a busy metropolis, but it's also loads of fun! Get involved in building and maintaining LEGO City with the LEGO City Front-End Loader. It's a rough, tough construction machine that finds clearing out a construction site incredibly easy. With its big excavator bucket and heavy-duty wheels, it can load up a dump truck and get back to work in no time! The loader's front end pivots, while its bucket lifts and lowers. The 108 piece set includes 1 construction worker mini figure! LEGO's watchwords

Philips Nivea For Men Moisturising Shaving System Refills
The integrated cartridge refill system means you can simply pump the Nivea for Men shaving conditioner from the refill can directly into the shaver when it runs out - no mess, no fuss. Philips Nivea for Men Moisturising Shaving System Refills are only for use with the Philips Nivea for Men HS8000 series razors.

Panasonic ID Secured Battery for Lumix FS62
Even though the Panasonic FS62 has a great, long life battery, sometimes you need a spare. This spare battery will let you keep shooting when everyone else is running around looking for a plug. Comes with a 1 year guarantee.

Sony DVD-R Blank Disks 25 Pack
A spindle of 25 writable DVDs suitable for backing up data, MP4 videos and images, with space for 4.7GB of data and a recording length of 120 minutes. Writable DVDs can only be used for putting data on once, and cannot be rewritten. Suitable for use in DVD-R/RW compatible devices, including modern computer DVD drives and DVD-R recorders.

Stainless Steel Bird Seed Feeder
The Stainless Steel Seed Feeder will encourage feathered friends to spend more time in your garden. Its handsome, antique appearance (stainless steel with transparent, durable PVC seed cylinder) blends beautifully with any outdoor design scheme. At 38cm tall, it has a substantial capacity and can be filled with most types of wild nuts and birdseed (consult an expert if you're not sure which types are safe and edible for most garden birds). There's no self assembly required; just fill and hang, retire to a

Zap Cotton Drill Beanbag Natural
For relaxed informal seating it's hard to beat a beanbag. This one's pair-shaped and has a removable, washable hard wearing cotton cover. It's not suitable for children under 3.

Salter 5kg Clock Face Kitchen Scale
The classic Salter Clock Face Scale has a robust construction. The heavy-duty mechanism can take on any weighing job up to 5kg (11lb), and feature an easy to read dial marked with 25-gram graduations for accurate measurement. It includes a large weighing pan, which is dishwasher safe, and stands on sturdy, non-slip feet. The classic Salter Clock Face Scale carries a 15-year guarantee.

Samsung U5 2GB MP3 Player White
This neat little MP3 player from Samsung is the perfect companion for the active person. It's small, and simply connects to your PC via the integrated USB plug. It's perfect for any active activity, where a larger MP3 player may bounce around and become distracting. Available in a range of colours, this is the white version. It has a small OLED screen to view song titles or artist names - the OLED gives a great range of viewing angles. The little screen will even display album artwork. A fitness function l

Sainsbury's Underbed Box
This polypropylene box is the perfect size to store everything from clothing to important documents. The clip top lid ensures secure closure and the flat top allows for stacking. The clear plastic lets you view your stored items without having to open box, which is a bonus if you have lots in storage. Fits comfortably under most beds.

Rowlinson Timber Wallstore
This handsome timber wallstore, constructed from sustainably-sourced timber, is an attractive and compact storage space for any outdoor area. The natural-looking dipped honey brown shade will fit unassumingly into any garden setting. With lockable double doors, it's a secure area for keeping tools, bikes, brushes, brooms and gardening equipment safe.

Fogarty Superwash Goose Feather and Down Pillow
This pillow contains a mixture of new white goose and duck down for maximum volume and comfort and offers medium support. The breathable filling is pocket stitched to retain an even distribution across the pillow. Suitable for everyday use, this pillow is machine washable at 60ºC which kills live dust mites.

Tu Damask Duvet and Pillow Set Teal
Perfect for adding a funky splash of colour to any room, this teal and sky blue duvet and pillowcase set are sure to provide a retro chic look. The bedding is made of a cotton blend. The single bed set contains one pillowcase and one duvet cover, the double and kingsize contain one duvet cover and two pillowcases. The single duvet cover is 135cm x 200cm, the double measures 200cm x 200cm while the kingsize measures 230cm x 220cm. The housewife pillowcases for all size sets are 75cm x 50cm. Machine wash at

HP 15 Black Ink Cartridge
The HP 15 Black Ink Cartridge is compatible with any Hewlett Packard printer that takes an HP 15 ink cartridge - HP Deskjet 810c, HP Deskjet 816c/825c/840c/843c/845c, HP Deskjet 916c/920c/940c/HP Colour Copier 310, HP Deskjet 3810/3816/3820/3822 series, HP Officejet 5110/v30/v40/v45 /HP PSC 750/950/Fax 1230, HP PSC 500. It is suitable for use with photo paper. Hewlett Packard will recycle your used ink cartridges free of charge. Visit the Hewlett Packard website for details.

Braun Series 340 Shaver
The rechargeable Braun 340 offers shaving comfort and convenience at an affordable price. It is equipped with SmartFoil and a three-stage cutting system that shaves longer hair and stubble progressively closer in one stroke, without pulling or tugging. The slim precision shaver head gets into hard-to-shave areas and can tackle hairs of every length. There's also a long-hair trimmer for precise management of longer hair. The unit can be quickly and easily cleaned under running water.

Medion 10" Mini Notebook 80GB
Mini notebooks offer great functionality in a small, budget-conscious and lightweight package. Smaller than an A4 sheet of paper and only 3.15cm thick, this Medion Akoya mini notebook is a great compromise between computing power and portability. The computer can handle all day-to-day functions with its 1.6GHz CPU and 1GB of memory. The integrated graphics card keeps costs down, while performance is excellent for such a small laptop. The 10-inch widescreen allows you to view the full width of most website

HP 336 Black Ink Cartridge
The HP 336 Black Ink Cartridge is compatible with any Hewlett Packard printer that takes an HP 336 ink cartridge - HP Deskjet 5440, HP Deskjet D4160, HP Officejet 6310/6315, HP PSC 1507, HP PSC 1510/ HP PSC 1510s, HP Photosmart 2570, HP Photosmart 2575, HP Photosmart 2710, HP Photosmart C3170/C3180/s, HP Photosmart C3190, HP Photosmart 7850. It is suitable for use with photo paper. Hewlett Packard will recycle your used ink cartridges free of charge. Visit the Hewlett Packard website for details.

Vax Mach 3 Upright Vacuum Cleaner
The Mach 3 upright comes complete with an onboard crevice and dusting tool and two extension tubes for reaching into nooks and crannies. Pet owners will appreciate the turbo tool brush that agitates deep into fibres to remove stubborn pet hair. It's got an HEPA filter to catch the smallest of particles for a thorough and fresher clean. Wheels make for easy manoeuvrability while built-in cable storage and a carry handle make this machine easy to use.

Fogarty Superwash Goose Feather and Down Pillow
This pillow contains a mixture of new white goose and duck down for maximum volume and comfort and offers medium support. The breathable filling is pocket stitched to retain an even distribution across the pillow. Suitable for everyday use, this pillow is machine washable at 60ºC which kills live dust mites.

Pleo
Pleo is an incredible toy, modelled on a hatchling Camarasaurus from the late Jurassic period. This North American herbivore, while growing up to 60 feet long in adulthood, was just Pleo's size as a newborn. Pleo is a robotic dinosaur with a range of emotions, behaviours, senses and appetites. He responds to touch and sound, feels hunger and tiredness, gets frightened, happy and sad just like any little creature. He's also endlessly curious, and responds to the sound of your voice. The possibilities are e

Sainsbury's Electronic Platform Scale
Create perfect dishes and get recipes exactly right with this precision digital scale. Capable of measuring weights up to 5kg, it also features a kg/lb conversion function. The large, clear LCD display is easy to read, and the spacious weighing area is made of easy-to-clean tempered glass. In addition, the unit is nice and slim, so it can be stored in a drawer. Other features include auto-off function and a touch switch.

Tu Faux Silk Curtains Chocolate
These striking faux silk curtains will add a sophisticated elegance to any room. With the appearance of raw silk, the texture of the curtains allows the light to bounce off them beautifully making any room glow. Styled with pencil pleats, the curtains will hang luxuriously from any window. 100% polyester curtain with lining. Machine wash at 40°C. When measuring for your curtains, bear in mind that, as a general rule, pleated curtains need to be 1.5 times your window width. The length should match the ov

Russell Hobbs 26cm Cast Aluminium Griddle Black
Juicy steaks and healthily cooked vegetables are moments away with this non-stick griddle pan from Russell Hobbs. Easier to clean, thanks to its non-stick coating, its soft touch removable handle stays cool and packs away neatly when the pan is ready to put away. Dishwasher safe and suitable for all hob types.

Roary the Racing Car Remote Control Car
Has your son always wanted his own remote control car? This Roary the Racing Car Remote Control Car is a delight and will provide hours of entertainment to your own little race car driver. The remote control has a steering wheel to make driving Roary accurately even easier. Drive him forwards, backwards; turn him left or right and hear him make sounds and speak phrases as he whizzes around. The Roary the Racing Car Remote Control Car requires 4 x AA (3 included) and 2 x AAA (not included). Suitable for c