Even though Sainsbury's customers are often looking to economise with their shopping, concerns regarding the environment, and ethical-trading practices, also remain important to them.

However, while continuing to ensure that Sainsbury's products are affordable, and of high quality, Sainsbury's has always taken a leading stance on the issues which are important to customers, and is the recipient of many an award for its ethical and environmental credentials.

At the brand new Sainsbury's Online Store you'll find everything that you'd find in your local Sainsbury's plus much else besides, including the Sainsbury's Appliance store, deals on gas and electricity services and home insulation offers.

Also, you can now enjoy shopping with Sainsbury's online store for other products, in the following categories: Food & drink, Home & garden, Technology, Appliances, Toys & games, Sport & leisure.

Providing thousands of products, at very competitive prices, when you shop online with Sainsbury's you can be confident that not only are you getting quality products, but that you're also supporting a company committed to environmental friendliness and ethical trading.

As regular Sainsbury's shoppers will know, the traffic light labels on many Sainsbury's food products provide a quick and handy reference for determining the health-value of a product, but Sainsbury's also take great pride in providing environmentally friendly products too. For instance, in June 2008, Sainsbury's became the first major supermarket to source its fresh and smoked salmon entirely from Scottish salmon farms approved by Freedom Food, and meeting the RSPCA's strict welfare standards for salmon.

Additionally, in 2007, Sainsbury's were the first UK supermarket to convert its banana production entirely to Fairtrade. Today more than half of the Fairtrade bananas sold in the UK are sold by Sainsbury's.

In fact, Sainsbury's aim to be environmentally responsible not just with regards to the food it sells, but in all aspects of the way the Sainsbury's business is operated, and encourages customers to be environmentally responsible too.

Kenilworth Chair Standard Back Sand
This UK-made Kenilworth chenille chair is slightly deeper than a traditional chair and with its fibre-filled rear cushion guarantees comfort. It's also got a sprung seat and a removable seat cushion filled with foam. It's upholstered in a two-tone fabric that, coupled with its roll arms, complements a wide variety of traditional styles.

In the Night Garden Rug 67x67cm
This soft, fun rug will add a splash of colour to any child's bedroom or play area. Featuring an image from the popular children's TV series In the Night Garden, the rug has a non-slip backing to prevent accidents. Suitable for everyday use, this rug is machine washable, useful for cleaning up the inevitable spills and spoils.

Premium 22" Trolley Case Croc
Stepping near crocodiles might not be the most advisable option while on holiday, but this is one croc you can fill up in the knowledge that you're likely to get something out of it again! This croc effect PVC trolley case has a retractable handle and wheels for easy moving and twin grip handles if you fancy something more physically challenging. With a fully lined interior, the case holds 39.2L and weighs 3.5kg.

Different by Design Egyptian Cotton Fitted Sheet Grey
This luxurious 100% Egyptian cotton fitted sheet with a 220 thread count will feel soft against your skin. Because of the durability of the Egyptian cotton, the sheet will last much longer than the average cotton bedding and will wear beautifully with age. The dimensions for the single fitted sheet are 135cm x 190cm, the double measures 135cm x 190cm, the kingsize measures 150cm x 200cm, and the super-kingsize measures 180cm x 200cm. Machine wash at 40°C.

Remington Straight in a Stroke Straightener
Want beautiful salon-straight hair in no time at all? You need the Remington Straight in a Stroke Straightener. This straightener features variable temperature settings from 150-230°C to suit all hair types, and heats up to its maximum temperature in just 30 seconds. The ceramic tourmaline Teflon-coated plates ensure even heat distribution, smoother gliding and are kind to hair. LED indicators allow you to keep an eye on the settings at a glance, and the safety lock, automatic shut-off and cool tip ensure

Meccano Kids Play Tractor
The Meccano Kids Play Tractor set is a sure winner. Designed for smaller children, the large, cheerfully coloured plastic sections can be clipped and twisted together to make three different models. The large, round edged plastic parts are perfectly safe for little ones to play with. Ever since its early beginnings in a Liverpool workshop in 1898, where Frank Hornby invented the construction sets for his own children, Meccano has been a favourite among children of all ages. To this day the tradition of cre

Kenwood Multipro Compact Food Processor White
For blending, mixing, chopping and juicing, you need the Kenwood Multipro Compact Food Processor. It's a versatile, traditional food processor that's ultra compact with a space saving and easy to clean design. The unit uses Kenwood's patented dual drive system to deliver exceptional chopping and liquidising performance. The processor has a safety interlock function, so it won't switch on unless all components are locked in securely. It has a 2.1L plastic bowl and 1.2L blender jug, a coarse shredding and sl

Fisher Price Crawl and Cruise Jungle
This friendly looking playset is packed full of jungle animals and fun things to explore like music, sounds and mirrors. A mini helter-skelter transports marbles down into the mouths of colourful animals. As your toddler starts to walk the Crawl and Cruise can be used as a sturdy support. Requires 3 x AA batteries, included in the pack. Suitable for children aged 6 months+.

Tu Antique Brass Candle Stick Lamp
This classic lamp has a brass finish base with an antique feel and an elegant tapered lampshade. The stand features two cut-glass, fluted spheres which add to the antique effect. Recommended for use with a bulb not exceeding 60W.

The Firm Resistance Cord with DVD
Burn fat while doing strength training! An all-in-one fitness product that improves your strength and tone, while burning fat to give you a sleek, slender physique. The enclosed DVD will go through a range of exercises with the included medium resistance cord. The exercises are all low impact, one of the benefits of using a resistance cord. You can work on strength, cardio and flexibility, and because the cord is so small and lightweight, it's a perfect solution for exercise while travelling.

LEGO City Fire Station
Take charge and put out fires as the Fire Chief of LEGO City, in charge of the LEGO City Fire Station. The station has everything you need to save the day: central station with control and alarm rooms, 2 garages with working doors, 4 brave fire-fighter mini figures, big fire truck and fire chief's car. The truck's ladder extends to reach the highest buildings and the whole set can be divided up for easier play! The set contains 600 pieces. LEGO's watchwords are "Education through play": from LEGO's simples

Vax Mach 3 Upright Vacuum Cleaner
The Mach 3 upright comes complete with an onboard crevice and dusting tool and two extension tubes for reaching into nooks and crannies. Pet owners will appreciate the turbo tool brush that agitates deep into fibres to remove stubborn pet hair. It's got an HEPA filter to catch the smallest of particles for a thorough and fresher clean. Wheels make for easy manoeuvrability while built-in cable storage and a carry handle make this machine easy to use.

Tu Stainless Steel Cabinet with Mirror Door Square
This robust stainless steel bathroom cabinet reflects everything in its path with a reflective mirror casing. Its magnetic locking mechanism makes sure all your smellies stay in their rightful place, rather than across your bathroom floor. Easy to clean with just a damp cloth, this cabinet measures 30 x 30cm and has a depth of 15cm.

Tu Black Aluminium 14cm Milkpan
Hot cocoa time? The Sainsbury's own brand leads the pack with this aluminium milk pan. This milk pan heats evenly and is suitable for gas or traditional electric hobs. The moulded spout makes for easy pouring. Constructed from lightweight, durable aluminium with a classic, non-stick black finish and heat-proof handle, this piece of elegant and long lasting cookware will serve you for years to come. Not suitable for induction hobs.

Tu Black Metal Curtain Pole with Swirl Finial
A modern matt black curtain pole with matching decorative finials. Pack includes pole, 2 finials, 2 brackets, 12 curtain rings, fittings and easy to follow instructions.

York Diamond Sit-up and Flat Bench
York's new diamond series of weight benches combines cutting edge design features with dynamic, energetic styling that will fit in perfectly in a modern, well-appointed home gym. This sit-up board and flat bench has a range of useful features to make your workout less hassle. The decline can be set and locked with a secure peg, while a handle makes lowering it easy. Thick padding along the length, with integral lumbar support. Oval and round tubing keeps the structure strong, allowing a maximum load of 200

Aura Bedside Table
The simple lines of the Aura range are one of its highlights. Made from veneered MDF chipboard with an oak effect finish, this furniture looks good. Uncomplicated, clean and functional, the Aura range includes a variety of coordinated pieces for a contemporary matching array of home furnishings. The Aura Bedside Table is a handy, simple nightstand. It has a shelf and a deep drawer with a bevelled edge in place of a handle for a smooth, sleek but still easy to open design. Perfect for a bedside lamp, especi

Doctor's Mechanical Scales
Mechanical scales are an excellent choice as they don't require batteries. These scales are high capacity with a weight limit of 200kg. They have graduations of 1lb and a large dial that is easy to read. The large platform makes for a comfortable weigh-in and as it's textured, the platform is slip resistant. 5 year warranty.

Infantino Wiggle Worm Travel Gym
This super gym with toy arch and 3 hanging toys entertains baby through sight, touch and sound. The detachable toy bar becomes the perfect crib activity centre when secured to the sides of a cot, and the whole thing zips up into a convenient travel bag! It's a great take-anywhere play gym. Suitable from birth.

Belkin Basic Car Charger for iPod
A portable charger for your iPod or other rechargeable USB device, the Belkin Basic Car Charger for iPod plugs into the lighter socket in your car. This charger is ideal for people who use their iPod in the car. The Belkin Basic Car Charger for iPod carries a lifetime manufacturer's guarantee.

Sainsbury's Shaggy Chenille Bath Mat Stone
This absorbent bath mat comes in a fun array of colours that will complement any bathroom. Made of 100% cotton, this long pile mat feels soft after a hot bath or shower - a treat for your feet!

Rowlinson 8x4 Metal Shed Pent Roof
This handsome steel shed, provides an attractive and compact storage space in any garden and requires no periodic treatment. Features include a lockable sliding double door (padlock not included), rust proofing and fire, rot and rodent resistance. This low maintenance shed requires 2 people for assembly, comes with a full set of care instructions and is guaranteed for 10 years against perforation from rust. Floor not included. The contents of the shed are not included. This product is not available to cu

Fogarty Duck Down Pillow
This Fogarty pillow is extra soft and light owing to its 100% duck down filling. The pocket stitched cotton cover ensures an even distribution of down inside the pillow for optimum comfort. Fine down clusters promote moisture transfer to offer the most comfortable night's sleep. It's also machine washable at 60ºC which will help to eradicate dust mites.

D and T Brushed Steel 13A Switched Fused Spur
Bring a cool, modern touch to your home's electrical fittings with this stylish, brushed steel switched fused spur. Manufactured to the highest quality and safety standards, it goes especially well with stainless steel kitchen appliances.

Daewoo 20L White Manual Microwave
The Daewoo 20L White Manual Microwave is great for quick cooking, reheating and defrosting all manner of foods - and it's remarkably simple to use.

Sylvanian Families Mother at Home Set
The Sylvanian Families Mother At Home set consists of the Mother Tailbury Dog figure, fridge/freezer, dairy foods, drinks and vegetable accessories. Suitable for ages four and up.

Icarus Keyboard Silver
The Icarus Keyboard is a great way for youngsters to learn the basics of creating music. This 49 key electronic piano has multiple functions, demonstration songs, 16 preset tones, 10 rhythms and 8 percussion settings, plus rhythm programming. The keyboard also has a record and playback function, so kids can listen to their playing and monitor their own progress as they gain proficiency. The keyboard can be powered off the mains (lead included) or by batteries (not included).

Belkin Single USB AC Charger
A convenient charger for your iPod or other rechargeable USB device, the Belkin Single USB AC Charger plugs straight into a wall socket, allowing you to recharge without needing a computer nearby. The Belkin Single USB AC Charger carries a lifetime manufacturer's guarantee.

Jamie Oliver Classic Flavour Shaker
The Jamie Oliver Classic Flavour Shaker is a fantastic alternative to a pestle and mortar and can be used to create meat rubs, marinades, dips or oil dressings. So easy to use, just put your larger pieces in first such as garlic cloves, pop the ceramic ball, screw the lid and start shaking. The more you shake the more the pieces will crush and become smaller. Then open it and add the herbs next and then the liquid last. Designed to release flavour from whole spices, herbs, garlic, nuts, citric rind, lime

Champneys Paraffin Wax Heat Therapy
Your hands will feel softer and more supple, muscles will be relaxed and some users have even reported effective management of their arthritis, all from use of Champneys Paraffin Wax Heat Therapy. Simply melt the paraffin wax in the bath, allow to cool slightly then dip hands repeatedly and allow the wax to dry. As it bonds to the hands, feet, elbows and other areas, the hypoallergenic paraffin wax will soften the skin, stimulate circulation and relieve stiffness. The Champneys Paraffin Wax Heat Therapy