Recognising that customers are increasingly price-conscious, Sainsburys focus on making healthy food affordable, while inspiring customers to cook, and at Sainsburys Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsburys work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsburys are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

Much more than just an online version of your local Sainsburys, the Sainsburys Online Store is a one-stop shop for just about anything you can think of, including all the latest electrical appliances, and even Sainsburys insurance and credit cards.

Here are just some of the great products and services you'll find at the new Sainsburys UK website:

Food & drink: * Buy Groceries * Recipes & tips * Food ideas * Drinks guides
Home & garden: * Cookware * Tableware * Home electrical * Furniture * Storage & shelving * Home accessories * Home furnishings * Bedding * Lighting * Curtains & blinds * Bathroom accessories * Bathroom fixtures & fittings * Laundry * DIY * Car care * Garden Products
Technology: * Sound & vision * Computing & gaming * Cameras & camcorders * Phones & accessories * Sat nav & In-car entertainment
Appliances: A massive range of high-quality kitchen appliances from brands including Bosch, AEG, Zanussi, Electrolux, Hotpoint, Smeg, NEFF and Indesit.
Toys & games: * Action figures & playsets * Toy vehicles * Construction * Dolls & playsets * Animal playsets * Soft toys * Baby & pre-school toys * Creative & learning * Pretend play * Bikes, scooters & ride ons * Outdoor toys * Games & puzzles * Electronic toys * Musical toys

... and much more besides, including a great selection of health-inducing sports and fitness equipment in Sainsburys online Sport & Leisure section.

At the Sainsburys online store you'll find all manner of electrical products, sporting goods, toys and games and, of course, highly competitive prices. From the incredible Sainsburys range of groceries and household appliances to widescreen televisions, vacuum cleaners, fridges and freezers, cameras and camcorders … and much more. Below is just a tiny selection of what you'll find at Sainsburys Online Store:

Sainsburys Home Page LG 30l Wavedom Microwave Combi Oven SilverCello 19" HD Ready Digital TV/DVD Combo Black C1973FOral B Pro White Brush Head 4 PackLe Creuset 23cm Cast Iron Oval Casserole Dish VolcanicRemington PG350 8-in-1 Grooming KitTu Dinosaur CushionSainsbury's 500W Hammer DrillHook and Jab PadsTu Chocolate Cotton Ribbed RunnerHomedics Shiatsu Portable CushionLexmark 17 Black Ink Cartridge Twin PackHoover Alyx 2000W Bagless Cylinder Vacuum Cleaner RedAmefa Monogram Florida Stainless Steel 32 Piece Cutlery SeBinatone Speakeasy 3410 TelephoneBelkin Leather Folio for iPod Nano BlackRevlon Hollywood MirrorSainsbury's Basics 17l Manual Microwave OvenDifferent By Design Crystal Glass Bordeaux glasses 4 PackNetgear Wall Plugged Ethernet Bridge XE102Playskool Step Start Walk and RideFisher Price Combo ScooterElectrolux Mondo Cylinder BagsPhilips 20W G4 Halogen Capsule Twin PackTomTom GO 540 Live UK and IrelandSimplehuman Semi Round Recycle Pedal Bin 40LBosch PSB 500RE Hammer DrillKenwood kMix Hand Mixer AlmondPeppa Pig Sound CubesRowlinson Eaton SummerhouseiLuv Alarm Clock with Dual iPod Dock iMM173
So, whatever happens to be on your shopping list, Sainsburys Direct makes a great place to begin your online shopping, and where you're sure to find almost everything you need, and where low prices and quality goods are the order of the day.

Nescafe Krups Dolce Gusto Red
It's possible to enjoy the smell and taste of freshly brewed coffee in the comfort of your own home with this Nescafe Krups Dolce Gusto in stylish red. Simply insert pods of Nescafe ground coffee and high pressure water and steam forced by a pump will extract rich flavour to bring you your favourite coffee. Whether you enjoy cafe latte, cappuccino, macchiato, mocha, chococcino or espresso, you'll be sipping in seconds. Nescafe knows how urgently you'll want to enjoy your coffee machine so it has included

Tomy Rummikub Travel
A travel version of this popular numbers game for 2-4 players. Build sets or runs of numbers then manipulate them into sums and patterns to achieve high scores. A fun way to train your brain and improve number and strategy skills. Rummikub provides addictive fun as you become faster and faster at competing against siblings or friends for more complex results. Designed for players aged 8 upwards. The attractive box makes this an ideal gift for a friend or family member.

Epson T0612 Cyan Ink Cartridge
The Epson T0612 Cyan Ink Cartridge is compatible with any Epson printer that takes an Epson T0612 ink cartridge - EPSON Stylus D68PE or EPSON Stylus D88/D88PE. It is suitable for use with photo paper. Epson will collect your used ink cartridges for recycling. Just visit the Epson website for details.

Lexmark 29 Colour Ink Cartridge
The Lexmark 29 Colour Ink Cartridge is compatible with any Lexmark printer that takes a Lexmark 29 ink cartridge - Z845, Z1300, Z1310, Z1320, X2500, X2510, X2530, X2550, X5070, X5320, X5370, X5490, X5570, X5495, Professional Series Lexmark X5075. It is suitable for use with photo paper. Used Lexmark ink cartridges can be returned free of charge to the company for recycling. Visit the Lexmark website for details.

Vax Power 2 2000W Bagless Cylinder Vacuum Cleaner
The Vax Power 2 2000W Bagless Cylinder Vacuum Cleaner is an ideal vacuuming solution for any environment. This vacuum cleaner is lightweight and easy to manoeuvre, with castors and a carry handle. With 2000W for powerful cleaning performance, HEPA filtration makes it a great relief for allergy sufferers.

Lexmark 33 Colour Ink Cartridge
The Lexmark 33 Colour Ink Cartridge is compatible with any Lexmark printer that takes a Lexmark 33 ink cartridge - Z810, Z812, Z815, Z816, Z818, P315, P450, P910, P915, P4310, P4330, P4350, P6210, P6250, P6350, X3310, X3330, X3350, X5210, X5250, X5260, X5270, X5410, X5450, X5470, X7170, X7310, X7350, X8310, X8350. It is suitable for use with photo paper. Used Lexmark ink cartridges can be returned free of charge to the company for recycling. Visit the Lexmark website for details.

Breville Café Series Die Cast 4 Slice Toaster
The Breville Café Series Die Cast 4 Slice Toaster is an elegantly space-age designer kitchen accessory that warms, defrosts and toasts. In brushed, rust-proof die cast aluminium and stainless steel, this stylish device has variable width slots for varying slice thicknesses and a maximum power rating of 1100W. The toaster incorporates a defrost button for toasting frozen bread straight from the freezer and variable browning control for light or dark toast, while the crumpet setting toasts bagels, teacakes a

Carlton Powerblade 3000 Badminton Racket
This full sized badminton racket is suitable for all levels of play, the Isoframe geometry increases the length of the central string for a larger sweet spot for added performance quality. The lightweight aluminium head is complemented by the durable steel handle, combined they make a powerful play.

Tu Enamel Frame 5x7" Cream
This Tu metal picture frame is silver plated with a cream enamel pearlised finish. A high shine makes this picture frame a pretty gift or stylish shelf decoration.

PGA Tour Putter Return Mat
Awaiting your putt at the end of a six foot artificial grass green is the battery powered putt returner, which rolls a successful putt back to your feet for another attempt. The angled green also features a bunker and water hazard to swallow an off target putt, and the putting surface has a foam backing that adds to its longevity. It's perfect for the home or office to get you ready for the weekend, or to entertain a frustrated golfer on a rainy day.

Panasonic Lumix FS62 10-Megapixel 4x Zoom Digital Camera Red
A thoroughly modern, 10 megapixel compact digital camera from Panasonic. The FS62 weds up to date technology with a fun design. It also has a high quality Leica lens to make sure your photos are as clear as they can be. This version is finished in red. The camera is easy to use in any of its many modes and is designed to make the best of any photographic opportunity. It also has an intelligent iA mode; simply press the iA button, point, and click. The camera will take care of the rest, and in a fraction of

Lilbourne Chair Alaska Leather Chocolate
This large, comfortable UK-made armchair has a sprung seat topped with a foam cushion, which ensures long-lasting comfort. The removable back cushion is hollow fibre filled, making this armchair a lovely place to read or watch TV. The arm rests roll out for a classic look and piping detail and low wooden feet give a smart finish. The leather is semi aniline with a cracked wax finish - see our Furniture Buying Guide for explanations of different leather grades. As this product is made to order, please note

Maxell Crystal Budz Headphones Lilac
This pair of in-ear headphones have a polished stainless steel body and a high quality fabric-type cable, a soft and flexible earpiece and fully faceted drop-cut lilac Swarovski crystals that dazzle. These in-ear headphones deliver the frequency range and response found in full size headphones, all while isolating you from external noise.

Fight Night Round 4 for PS3
Become the greatest! Start as a lowly beginner, train, and fight your way to the top with this boxing game from EA Sports for PlayStation 3. A hyper-realistic physics engine lets you box like never before, mimicking real boxing matches in great detail. Brilliant graphics, a single-player mode and varied internet play lets you pit your boxer against the whole world! The single player game has you starting as a beginner boxer. Guide your man through a career that can culminate in world title fights. Glory in

Tower 7 Litre Aluminium Pressure Cooker
Hectic lifestyles mean we don't always have as much time to spend cooking as we'd like. Pressure cookers can really help out in the kitchen, taking only a third of the time to cook your favourite dishes. This large, high capacity pressure cooker has an easy open and close lid that locks automatically for your safety and a helpful 'pressure ready' indicator so you can tell at a glance when the correct pressure has been reached. A non-stick interior keeps cleaning time and effort to a minimum, while an alumin

Circle of Love A Loving Anniversary
A white porcelain figurine of a man and woman in smooth, white tapered form. Designed by Kim Lawrence for Circle of Love to portray love and intimacy, this ornament would make a wonderful anniversary gift.

Remington Straight in a Stroke Straightener
Want beautiful salon-straight hair in no time at all? You need the Remington Straight in a Stroke Straightener. This straightener features variable temperature settings from 150-230°C to suit all hair types, and heats up to its maximum temperature in just 30 seconds. The ceramic tourmaline Teflon-coated plates ensure even heat distribution, smoother gliding and are kind to hair. LED indicators allow you to keep an eye on the settings at a glance, and the safety lock, automatic shut-off and cool tip ensure

Tu Taffeta Hearts Bedset
This girly bubblegum and hot pink taffeta bedset is perfect for any little princess who loves her shades of blush. Despite their fit-for-a-princess appearance, the single duvet cover and matching pillowcase are machine washable and can be put in the tumble dryer. Duvet cover uses buttons to seal. Machine wash at 40 degrees C.

Russell Hobbs Gizmo Can Opener
For the easiest and safest way to open cans then look no further than the Russell Hobbs Gizmo can opener. The one-touch, walk-around cutter moves around the can, finishing at the end and lifting the lid off with its concealed magnet. It opens any size cans, is fully rechargeable and is suitable for both right and left handed use. The lid can be released from the magnet and dropped straight into the bin without you having to touch it, making this can opener very safe to use. As it is gift boxed it would al

Zebco Fishing Lantern
This fishing Lantern from Zebco is ideal for night fishing or early morning sessions. Its 23 white LEDs create glare-free, bright light and the brightness can be adjusted in 3 simple clicks. Operated by 4 x D batteries (not included)

Circulon Steel Elite 5 Piece Set
The Circulon Steel Elite five piece set looks as good as it performs. These premium pans are made using the most advanced non-stick technology available and lab tests have proved that it outlasts all other types of non-stick coatings on the market. Each item features a drip less rim for easy pouring and a thick aluminium core base ensures fast and even heat distribution. The pans are even suitable for induction stoves. The riveted stainless steel and silicone comfort grip handles can be used with wet hand

Scafell Rock 30L Daysac
Fit all your essential items for a day's walking in this 30L rucksack from Gelert. Packed with features, it is large enough to hold an A4 folder, is comfortable to carry with its shaped and padded shoulder straps and also includes a chest strap to distribute the weight evenly. The stylish red rucksack has one large compartment which can be locked for extra security and a further two front zip pockets with a multi-function organiser section which includes a key clip. A CD/MP3 internal pocket allows you to p

Triton Passion 8.5kW Electric Shower
For instantaneous, economical hot water you can't beat an electric shower. These are showers with a built in thermostat which ensures the temperature is kept constant. The Triton Passion 8.5kW Electric Shower has a push start/stop button for ease of use, a power selector and numbered temperature control dial. The power on indicator will let you know when it's working, and there's also an indicator light for low water pressure. The anti limescale showerhead with single spray pattern works like a charm, so

Mesh Office Chair
The Mesh Chair is a compact office chair offering comfort, flexibility and functionality. The black faux leather seat cradles your body weight and contours to your body, while plastic arms offer support to elbows and forearms. The mesh fabric back is breathable and will take the weight of your back. Wheels make for easy manoeuvrability and the adjustable seat allows you to sit at the correct height for your desk. A 360 degree rotation means you can quickly spin round to the printer or for a chat without t

Fuji Finepix J20 10-Megapixel 3x Zoom Digital Camera Black
This simple, black compact camera offers great performance on a budget, and a super-slim body to boot. A 10-megapixel sensor takes high resolution images, while the 2.9x zoom lens (35.5mm-106.5mm equivalent) allows you flexibility in your shooting. A stabilisation function lets you take photos even in darker areas without motion blur. A full range of auto functions and flash make this a great little walk-around camera to take with you everywhere, be it picnics or parties. Takes SD cards, and comes with a

Lausanne Chair Natural
The contemporary-styled Lausanne chenille chair is quite simply a great place to sit. It's got a sprung seat and a foam-filled bottom cushion for support and comfort, while the rear cushion is fibre-filled and reversible for a longer life. UK-made, the chair matches the rest of the Lausanne range, so looks great in a wide range of modern decors and offers supreme comfort. As this product is made to order, please note that it is excluded from our 30 day money back guarantee. This does not affect your statu

Tu Circle Embroidery Duvet Black and Silver
This black duvet cover and pillowcase makes a great style statement. Silver circles embroidered on the outer edging give the set a snazzy lift. The single set contains one duvet and pillowcase, the double and kingsize one duvet cover and two pillowcases. Button fastening. Poly/cotton mix. Machine wash at 40°C

Garmin nuvi 1210 Sat Nav with Bluetooth
The Garmin Nuvi 1210 is a great little GPS device for navigating your way through traffic or on foot in the UK or Ireland. Its bright, large touchscreen makes it easy to use and it's small enough to slip into a bag or pocket if you're out and about. If you're driving, it'll speak the road names and direction instructions, letting you keep your eyes on the road. It'll even let you connect a mobile phone via Bluetooth for safer, hands-free driving. It features Garmin's ecoRoute" technology, which works out

Nicky Clarke Professional Flexi Styler
Nicky Clarke, Britain's most trusted hairdresser, brings you a range of hair care appliances to eliminate bad hair days for ever. Style your hair for salon looks created at home with the Nicky Clarke Professional Flexi Styler. This 90-watt hot styler gives quick styling results at variable heat settings for various hair types. It comes with 18 flexible stylers in a heated storage case so you can create all manner of curls, spirals and waves, from tight and springy to big and bouncy. The set includes a comp

Jungle In My Pocket Monkey Hang-Out
Help Monkey Mum Madge and her three babies move into their funky new Monkey Hang-Out! Lift up the roof to reveal a pink bedroom, then pull back the Hang-Out walls to open up the monkeys' living room. Outside you will find Marti, Memphis and Mimi's favourite tyre swing hanging from the tree branch. While her babies are outside having fun, Madge enjoys a quiet moment relaxing in the lounge in her comfy armchair. The Jungle In My Pocket Monkey Hang-Out Playset includes the Monkey family - exclusive to this pl