At the Sainsbury's online store you'll find all manner of electrical products, sporting goods, toys and games and, of course, highly competitive prices. From the incredible Sainsbury's range of groceries and household appliances to widescreen televisions, vacuum cleaners, fridges and freezers, cameras and camcorders … and much more. Below is just a tiny selection of what you'll find at Sainsbury's Online Store:

Sainsbury's Home Page Sainsbury's Lexmark 33 and 35 Colour Ink CartridgeTake Along Thomas Work and Play Engine ShedJVC Red Gumy Air Cushion HeadphonesTu 12 Cup Muffin TinJamie Oliver Denim ApronBodum Bistro Nouveau Coffee Maker 3 CupRectangular PlanterBreville Jug Kettle WhiteWilkinson Sword Digging SpadeSamsung Q2 4GB MP3 Player WhiteBrabantia Waste Storage Touch Bin Brilliant Steel 50LVerbatim DVD-R Slim Cases Pack of 10Tomy Thomas Loop LoopTu Embroidered Bed in a Bag Duck EggApple iPod Nano 16GB OrangeKenilworth Regular Scatter Back Sofa Plain SandDifferent By Design Crystal Cocktail Glasses 4 PackMinky X Wing AirerSainsbury's Shaggy Chenille Bath Mat YellowJones Bailey Mantle Clock BlackGHD Mark IV Ceramic Hair Straightener BlackLe Creuset 26cm Cast Iron Grillit GraniteTu Fitted Sheet Plain Non-iron BlackDuracell Active Charge Rechargeable AA Batteries 4 PackOak 5 Tier Shelving UnitHP 339 Black Ink CartridgeBen 10 Omnitrix Projector WatchThe Firm Resistance Cord with DVDSony CD-R Blank Disks 25 PackDuracell Supreme Rechargeable AA Batteries 4 Pack
So, whatever happens to be on your shopping list, Sainsbury's Direct makes a great place to begin your online shopping, and where you're sure to find almost everything you need, and where low prices and quality goods are the order of the day.

Recognising that customers are increasingly price-conscious, Sainsbury's focus on making healthy food affordable, while inspiring customers to cook, and at Sainsbury's Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsbury's work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsbury's are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

Much more than just an online version of your local Sainsbury's, the Sainsbury's Online Store is a one-stop shop for just about anything you can think of, including all the latest electrical appliances, and even Sainsbury's insurance and credit cards.

Here are just some of the great products and services you'll find at the new Sainsbury's UK website:

Food & drink: * Buy Groceries * Recipes & tips * Food ideas * Drinks guides
Home & garden: * Cookware * Tableware * Home electrical * Furniture * Storage & shelving * Home accessories * Home furnishings * Bedding * Lighting * Curtains & blinds * Bathroom accessories * Bathroom fixtures & fittings * Laundry * DIY * Car care * Garden Products
Technology: * Sound & vision * Computing & gaming * Cameras & camcorders * Phones & accessories * Sat nav & In-car entertainment
Appliances: A massive range of high-quality kitchen appliances from brands including Bosch, AEG, Zanussi, Electrolux, Hotpoint, Smeg, NEFF and Indesit.
Toys & games: * Action figures & playsets * Toy vehicles * Construction * Dolls & playsets * Animal playsets * Soft toys * Baby & pre-school toys * Creative & learning * Pretend play * Bikes, scooters & ride ons * Outdoor toys * Games & puzzles * Electronic toys * Musical toys

... and much more besides, including a great selection of health-inducing sports and fitness equipment in Sainsbury's online Sport & Leisure section.

Touch 2G Crystal Case
A clear case for your iPod touch, 2nd generation. Protect it from scratches and the wear and tear of daily use.

Draper Hammer Drill 1100W Set
This 1100W hammer drill mixes ergonomic design with good functionality and a two speed gearbox, and an aluminium housing to keep weight down. More powerful than cordless versions, this draws power from the mains with a 3m cord. It comes with a range of useful features, such as a reverse function, a bit holder inside the second handle (also adding stability), and a variable depth rod so make sure all your drilling is the same. Being a powerful drill, this one needs a chuck key to tighten bits into it (chuc

Ross HDMI Cable 1.5m
The modern age requires modern connectivity, and HDMI is the way forward for crystal clear high definition images.

Terence Conran Red Wine Glass 4 Pack
Enjoy red wine with these large wine glasses by Terence Conran for Royal Doulton. The generous proportioning means you won't keep having to go back to the bottle for top ups. The crystal clear glassware comes in a set of four, each with 620ml capacity. Dishwasher safe and gift boxed, they would make a perfect present for anyone special in your life.

Wood & Slate Bird House
The Wood & Slate Bird House will encourage feathered friends to spend more time in your garden. Its quaint, natural appearance (untreated wooden box with grey slate roof) blends beautifully with any outdoor design scheme. The small entrance and sturdy structure mean smaller birds will be safe inside from predators and scavengers, while the handy pull-out drawer base makes for quick and easy cleaning when your winged guests are not at home. There's no self assembly required; just hang the bird house by its

Ross Sky Plus Remote
Simplify your TV viewing by using one remote control for your satellite box and television. This Sky remote is ideal as either a replacement for a lost or broken remote or if you want to reduce the number of remotes that live behind your sofa cushions. Please note, this remote is only compatible with Sky Plus and not Sky.

Smart Globe Junior
The greenest way to fly around the world and teach your little ones interesting facts from across the waters without having to leave your front room! Let this Smart Globe build the confidence, memory skills and knowledge of your child. Problem solving games, association activities and fun facts will keep them entertained as they learn about countries from all over the world. Requires 3 x AA batteries, which are included. Suitable for children over 3 years.

Gordon Ramsay Dinner Plates Set of 4
This handsome but simple Gordon Ramsay dinnerware set comprises 4 dinner plates. As the man himself has explained, "Embossed bands on the rim of the tableware increase in size towards the centre of the plate to draw the eye towards the eating area and enhance the presentation." Royal Doulton's designers, headed by Dik Delaney, worked closely with Gordon Ramsay and his team to research the finer details of presentation and practicality. Now you can have the same restaurant quality tableware in your home as

Samsung U5 2GB MP3 Player Red
This cute little MP3 player from Samsung is the perfect companion for the active person. It's small, and simply connects to your PC via the integrated USB plug. It's perfect for any active activity, where a larger MP3 player may bounce around and become distracting. Available in a range of colours, this is the red version. It has a small OLED screen to view song titles or artist names - the OLED gives a great range of viewing angles. The little screen will even display album artwork. A fitness function le

Nigella Living Kitchen Storage Jar
Celebrity cook Nigella Lawson has teamed up with acclaimed designer Sebastian Conran to make this stylish and functional earthenware storage jar finished in a warm cream glaze with an airtight glass lid. This smooth, weighty jar would look great on any worktop, shelf or dresser filled with rice, pasta, sugar, coffee or tea. Specially designed to stand upright, on an angle or laying sideways, this versatile jar is practical while retaining its classic appeal. It's great for everyday use and is dishwasher sa

York 2 In 1 Cycle Rower
If you want a complete cardiovascular workout that will provide both upper and lower body toning, then the York two-in-one cycle and rowing machine is the perfect piece of equipment. Get two great workouts and easily switch between them with eight levels of adjustable magnetic resistance ensuring you work your body as hard as you can. Measuring 109 x 31 x 32cm, this silver system has a smooth rowing and peddling action and features a hand pulse situated in the handle bars for heart rate monitoring. Its mul

Thomas Tank Engine Ready Bed
If your child is going to a sleepover, this all in one solution is fantastic as it combines a blow up air bed mattress and duvet. Featuring kids' favourite Thomas the Tank Engine and Friends, this bright blue and yellow mattress plus cover set will ensure your child has a great night's sleep whether they are at sleepovers or having weekends away with friends. A single sized bed, it has a built in headboard and comes complete with a pump so you can inflate it. It includes its own travel bag making it is ea

Sainsbury's Pocket Sprung Memory Mattress
Sainsbury's Pocket Sprung Memory Mattress is a combination of individual pocketed springs and an extra deep layer of heat and pressure sensitive memory foam deliver the ultimate in sleeping comfort. The medium is upholstered in cream damask and knitted fabric, and has handles and air ventilators in the mattress border. This is a 'no-turn' mattress, and please note that the divan base is not included. It is your responsibility to ensure that any products you order will fit into the room or place for which

Seagrass Baskets Set of 3
These seagrass baskets are wide and deep enough to hold beauty products, dry flannels, cotton buds, razors and even toilet paper, making them a great storage solution for the bathroom or bedroom - or put them in the living room to hold magazines, or even houseplants. Useful, portable storage with a variety of uses.

Tu Circles Print Duvet Set Natural
This natural shade duvet and pillowcase set features printed circle patterns. The single set consists of a single duvet cover and matching pillowcase, the double and king sets contain a duvet cover and two pillow cases; all feature poppers to seal the duvet cover. Single duvet covers measure 135cm x 200cm, double duvet covers measure 200cm x 200cm, and king size duvet covers measure 230cm x 220cm. The housewife pillowcase measures 75cm x 50cm. Machine wash at 40°C.

Belkin USB2.0 Device Cable 3m
This cable will connect USB devices such as external hard drives, printers and scanners to your PC or Mac. Stretching to 6feet (1.8m), there is plenty of slack to connect across a long distance.

Samsung LE40B530 40" Full HD Digital LCD Black
A brilliantly crisp, large 40in, full HD television which offers a perfect solution to your home entertainment needs. The amazing picture seen on this full HD 1080p TV will amaze you with its realism and detail. The large screen fits remarkably well in medium sized rooms, and with its full HD resolution (1080p), it offers heightened realism and cinema-like quality to your viewing experience. Samsung's Wide Colour Enhancer uses clever processing to create realistic colours and a wider range of brightness to

Take Along Thomas Morgan's Mine
Young fans of Thomas the Tank Engine and his friends will want this Take Along Thomas Morgan's Mine playset. Kids will love playing with Thomas on the steep, winding track. Based on the Thomas the Tank Engine "Great Discovery" DVD, this 35 piece Take Along playset features an angled spiral track with track switch and obstacles that Thomas and the Troublesome Trucks will have to negotiate to find their way out of the mine. Features include three play levels on over eleven feet of track, with lights and soun

Thermos Everyday Flask 0.35L
This stainless steel, lightweight flask is vacuum sealed ensuring it won't leak. It also allows for cold items to remain chilled for 24 hours and hot items to remain hot for 8 hours. It's got a built-in, easy-to-use auto-stopper and features a cap which doubles as a cup. Comes with a 5 year guarantee. Great for keeping things hot or cold, Thermos is a name you can trust to give you that piping cup of hot tea in the winter or a cool glass of lemonade at a summer picnic. Portable and durable, Thermos is per

Ludlow Accent Chair Natural
Contemporary, curvy, but with a nod to classic designs of the past, the Ludlow accent chair can complement almost any exiting room decor. It's got a sprung seat with a foam cushioning, so you'll always be sitting comfortably. UK-made, its neat tapered legs lift its body well off the floor and reversible rear cushions ensure a long life.

Disney Princess Bumper Pack
This enchanting pack will entertain little princesses for hours. Six separate puzzles in one pack come neatly stored in pouches with individual pieces clearly marked on their reverse to avoid confusion if the parts get jumbled. Featuring favourite Disney princesses from Snow White to Cinderella the variety will keep young minds focused and amused as they try to complete the finished images. With puzzles ranging from 35 to 70 pieces you can select the difficulty level that best suits your little ones. In

Western Digital My Passport Essential 250GB Portable Hard Drive Black
You can fit all your data onto one small, portable disk without the need to carry power cables with this hard disk drive from Western Digital. With the ability to hold up to 250GB worth of data, you can store or backup 62,000 MP3 tracks, 71,000 digital photos, 110 hours of DVD quality video or 30 hours of HD video, the Western Digital My Passport Essential is excellent for anybody who needs plenty of storage on the move.

Le Creuset Petit Casserole Dish Almond 10cm
A sized down version of the popular Le Creuset Casserole Dish, this 'petit' is perfect for serving individual portions or for storing salt, sugar or herbs. Coated in almond coloured enamel to prevent scratching, chipping and cracking, this dish moves seamlessly between freezer, cooker, grill and microwave and has two small handles for ease of carrying. Dishwasher safe.

Morphy Richards Accents Jug Kettle Black/Silver
A smart stainless steel kettle with a coated black body for a contemporary monochrome look that will add a touch of style to any kitchen. A rapid boil element means you never have to wait long for your much needed cup of tea, while a removable limescale filter ensures your hot drink will always be free from sediment. Cool touch handles and a 360 degree cordless base mean this kettle is comfortable for both left and right handed users. A water gauge indicator lets you see at a glance how much liquid is in

Le Creuset Rectangular Roasting Dish Granite 26cm
This granite grey Le Creuset roasting dish has been-hand finished with a chip, crack and scratch resistant enamel covering, as is traditional in all their cookware. Ideal for roasting vegetables and potatoes, this dish is both oven- and freezer-safe. Suitable for both the microwave and the dishwasher, it has riveted lips at each end which serve as sure grip handles.

in-tune Twin USB In-car Charger
Isn’t it annoying when you’re on the road and your phone/camera/MP3 player/PDA/other gadget runs out of power? Well, this handy charger enables you to charge 2 devices at once -as long as they charge via a USB port. It plus straight into a car’s cigarette lighter socket and has twin USB ports, so you can charge a phone and a camera at the same time. There’s a red operating light lets you know that it’s working.

Philips 6940 Mains Rotary Shaver
The Philips Mains Rotary Shaver makes shaving a breeze! Mains driven for extra power, it gives a super-close, easy shave for ultimate smoothness. The shaver's lift and cut technology moves the hair away from the face, getting closer to the root for a slick, comfortable shave. The reflex action system adjusts to every curve of your face and neck, shaving larger areas at once for quicker grooming, while the individual floating heads are angled for fuller contact. The pop-up trimmer is built-in for handy mou

Sainsbury's Dark Seagrass Basket Small
This basket, made of tightly woven seagrass, is ideal for beauty products and other assorted bathroom bits and bobs. It's got handles at each end for when you want to move it, and the dark stain strikes a contemporary note.

LG 32" HD Digital LCD TV
This attractive, high-gloss, black TV has the functions to match its form. HD-ready and with built-in Freeview, it also has a Twin XD Engine. With resolution of 1366 x 768, a contrast ratio of 30,000:1 and a 5ms response time, it delivers images of superior quality, colour and sharpness. The combination of 24p Real Cinema, Clear Voice and Invisible Speakers with SRS TruSurround XT makes watching films a cinematic experience. In addition, there are different AV viewing modes for movies, games and sport, des

Husky Wine Cooler
This stylish, slimline Husky Wine Cooler is just what every connoisseur needs to keep their wine at optimum temperature. Its 35L capacity holds 12 bottles on 5 wire shelves and the temperature control (with a range of 11 - 18°C) warms or cools the contents as required. The sleek, silver design and black interior mean it'll look gorgeous and appropriate anywhere in your home and the digital display allows you to keep an eye on the temperature at all times. The cooler is simple to clean and has a double laye